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Peter Bregman: Not Enough Time? Try Doing Nothing (Read the whole article Even if you don't agree with the idea of meditation - and Bregman's version of it is extremely low-key - what he has to say about breathing instead of reacting is worth picking up on.)
And another of my favourite writers, Seth Godin, on Demonstrating strength.
He provides nothing more than a list - 54 words in total. It sounds suspiciously like the Christian way to live, as much as the way a marketer should behave....!
Here are the first two lines:
Apologize
Defer to others...
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