While we were in Milton Keynes a couple of weeks back, exploring the enormous mall that’s not dissimilar to Korea’s Incheon Airport terminal in size – and in the length of time it takes to get from one end to the other – we saw a booth where they were encouraging people to try some skin care products. We didn’t go over, as we’re not much into skin care products at the best of times, but the thing that intrigued me was that the words Dead Sea was plastered all over the booth.
At the time I thought it was a strange concept to connect the
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