What's in a Name? Quite a bit, actually

When we were in England we went to the deadening town of Milton Keynes, a place that was purpose-built for the overflow from London (I think). It struck me as an unpleasant place to live when I went there more than thirty years ago. It hasn’t improved, in spite of having one of the longest malls I’ve ever been in.
But I only mention Milton Keynes because there was a stall in the middle of the mall (always the poet!) where they were selling Dead Sea Salts. Apparently these are very effective for all manner of illnesses, including psoriasis treatment – which is rather odd, since you’d think that the dead helping the dead wouldn’t really work. Seems it does.
What struck me more though was the name itself. It must have taken some grit to insist that they stick with the word ‘dead’ in giving a name to various facial creams and lotions. Still, the Dead Sea Salts have been regarded fairly highly for many decades, so I suppose they thought they could risk it.
Must be one out of the bag, though.

Dead Sea Skin Care

While we were in Milton Keynes a couple of weeks back, exploring the enormous mall that’s not dissimilar to Korea’s Incheon Airport terminal in size – and in the length of time it takes to get from one end to the other – we saw a booth where they were encouraging people to try some skin care products. We didn’t go over, as we’re not much into skin care products at the best of times, but the thing that intrigued me was that the words Dead Sea was plastered all over the booth.

At the time I thought it was a strange concept to connect the Dead Sea with skin care, but apparently I’m alone in thinking this. Dead Sea minerals and even the mud from the Dead Sea are part of a range of skin care. I’d find it a little hard to think of applying something ‘dead’ to my skin – even if I were a person who used these sorts of things. (I think it’s a bit late now anyway to make much difference!) I’d be interested to hear what other people think about this.